So you wanna start a local politics blog

In my continuing series of turning advice e-mails into blog posts. I recently received this request:

I’m working on setting up a local-politics site for my area of the world. I was wondering if you had any words of wisdom on launching a local-politics site. What challenges have you encountered? What good/bad decisions have you made along the way? What kind of time/money is involved in running the site? Is this at least a break-even venture for you, money-wise? Any other suggestions or insights you may be able to offer would be great. Thanks in advance.

My reply:
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