Whip it, whip it good.

Woah. If you’re anywhere near my age, please make sure you’re sitting comfortably before I tell you this. The latest Swiffer commercial doesn’t just feature a Devo song, they actually rewrote the song to sing the praises of Swiffer!

“When you’ve got a dirty floor/ You need Swiffer ů” and so on, climaxing with, “With SwifferŚplace looks great! It’s not too late! Swiffer’s good!”


Here’s a Slate article on whether this (and Madonna’s weak-ass Gap ad) are a sign of the apocalypse. I’m so confused. I thought it was called SwifTer.

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